Customer Service

Today I want to talk about the importance of customer service. Picture this. You are miles away from home visiting family. Or perhaps this is a business trip. It could even be a little of both business and pleasure.

Whatever the case you are having fun and busy thinking about anything but the tasks waiting for your return home. Suddenly your cell phone rings. You take a moment to answer the phone wondering who would be calling from home.

Imagine your surprise when the voice on the other end answers with, “Hello Sally? This is Derek from Number One taxi. I was just calling to confirm your return flight and to verify our information is correct.”

“Yes everything is on schedule as we discussed.”, is your reply.

Derek responds, “Fantastic. We will have a cab waiting for you when you arrive. Just give us a call when you get your bags and we’ll direct you to the location. Have a wonderful trip.”

You hang up the phone feeling just a little bit more important. And you make a mental note that this is why you return to this same company for all of your transportation needs.

This actually happened to me while I was visiting family in California. And it got me to thinking about the importance of good customer service in any business. Why do you return to the same store every time? And why do you tend to buy from the same online locations more than once?

It all depends on how well you are treated, doesn’t it? There are many factors that come into play when we choose a service or product. Those factors may include price, quality, promptness, comfort, to name just a few. But these all have one thing in common and that is how they make us feel about our experience.

Your customer service is by far the most important aspect of your business no matter what type of business or service you offer. Make your customers feel important and they will remember you.

When you think of the multitude of services and products that you as a consumer use in a lifetime what do you look for? I know I look for good customer service. And in these times of great change that we are in, this becomes even more important.

You can thrive in any economic condition if you take a little extra step. Let your customers and friends know you appreciate them. Your rewards will be greater than you can imagine.

I know my favorite airlines is another one. They are one of the few airlines that have thrived through the crisis of our recent hard times. And they did it by providing the little niceties that other airlines cut almost instantly. They treat you like you count. Each passenger on board is important.

So as you plan your new business remember who you are working for. Make building relationships a number one part of your customer service and watch your community grow. You’ll feel good and most important your clients, customers, friends will too.



To your prosperous business,

Sally

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